ECCO Sko A/S: Questions & Answers
Virksomheden
What is your vision?
It is ECCO's goal to be the best shoe company in the world and ECCO will reach its goal by offering great ECCO experiences and providing consumers with high quality products. ECCO's aim has never been to be the biggest but always to be the best.
What are the essential development tendencies and growth areas in your organisation?
In relation to ECCO's strategy and the growth of the organisation, ECCO is working with an overall objective which is able to oblige the company's need of recruitment, development and education of employees.
Career planning, stationing, personal development interviews and targeted education are keywords within ECCO.
What is your company doing?
ECCO is designing, producing and developing innovative and comfortable quality footwear. ECCO Sko A/S uniquely controls all parts of the value chain, which gives an opportunity to influence all processes from cow to consumer.
Who are your competitors and in what way are you different from them?
As a global shoe company ECCO has many competitors. But ECCO's philosophy is quite different.
Whilst other shoe companies are obsessed with shoes, ECCO’s obsession is with the foot.
ECCO operates with the Direct Injection Technology which makes soles much lighter and moulds soles into unique anatomical shapes that fit the contours of the foot and gives feet comfort all day long. Furthermore ECCO is the only major shoe company in the world that owns the entire value chain, from cow to consumer






